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| [The Canton Express] export orders in Europe and America "shrink" Made in China "advantage still exi |
| How foreign trade situation in China face? There are a competitive advantage?
110th Canton Fair, known as China’s foreign trade "weathervane" and "barometer," said the reporter was on-site observation.
Exported to Europe orders "shrink"
Chinese export enterprises by the impact of domestic factors superimposed on the rising costs of labor and raw materials as well as the debt crisis in Europe and America, have a larger share of the business market in Europe and the United States orders the different levels of "shrink".
Qingdao to TU ground Electrical Technology Co., Ltd. sales director of late-kun told the "First Financial Daily", the Secretary annually exports about 100 million U.S. dollars, the main export direction is Europe and the United States. Affected by the debt crisis, the impact of the past two months, orders decreased by about 20%.
In contrast, Zhejiang neutrality Group Limited are more fortunate. The company is a manufacturer of bicycle locks, the products are mainly exported to Japan, the European Union and Southeast Asia. Zheng year and next, its marketing manager, told reporters that European orders decreased by 20% this year, but the Japanese market is slowly coming back, and the rapid growth in South America, Southeast Asia market can make up for this loss gap.
Professor Xiao Yaofei, deputy director of the Guangdong University of Foreign International Economic and Trade Research Center, told reporters that 2009 is affected by financial crisis the biggest year, the decrease throughout 2009. Resumption of growth in 2010 is relatively fast. This year compared to last year, restored to a certain extent after the callback, this year the total is still growing, but the growth rate is certainly not so fast last year.
Changes in exchange rates "swallowed" export profits
The impact of exchange rate changes on export enterprises are becoming increasingly evident. ZHANG Si-Wei, mainly operating in the EU market safes Ningbo Yongfa Group Co., Ltd., general manager, told reporters that the company already has 20 years of sales history in the safe area, to establish a sound sales network, so the economic situation they did not a great impact, but the continued appreciation of the RMB exchange rate resulted in the loss of the company’s profits.
ZHANG Si-Wei, the RMB exchange rate either continuous appreciation against the U.S. dollar or the euro, and the euro’s appreciation is greater, and a great influence on the profits of export-oriented enterprises. In addition, due to the uncertainty of exchange rates led to their product can not step to raise prices, only to gradually raise prices, which also occurred in the middle of profit loss. ZHANG Si-Wei said his company because of the exchange rate issue, year loss of 4 million to 5 million yuan. Therefore, he hoped that the Government can give small and medium enterprises in the information more directional countermeasures to help risk-averse.
Xiao Harrier fly that is difficult to reverse the trend of appreciation of the renminbi. However, if the annual appreciation of the range of 3%, then the problem is not, but if raw material prices, labor costs, pressure on the large.
Increased costs on product prices
Because of rising domestic labor and raw material costs, the price of many export enterprises also will be "gone", many come to the Canton Fair site European buyers more cautious orders, corporate buyers are more inclined to the next three months. within a short single, small single.
Buyer from Greece Giorgos Papathanassiou to buy inexpensive high-quality mechanical and electrical parts, in the first day of the Canton Fair established dragging suitcases to "sweep Museum. However, visited the day, Papathanassiou product prices and their imagination is so low, at a time when the Greek domestic economic downturn has made him not very generous "shot", he decided to leave it to the last day before making a decision want to buy much. Papathanassiou told reporters that Greece is suffering domestic debt crisis has made his company’s sales declined by 30% over the same period last year.
Previously, the correlation analysis showed that China’s labor advantage is gradually some other emerging market countries, such as India, Bangladesh and other countries replaced. The company is headquartered in Ningbo ZHANG Si-Wei told reporters that he has witnessed the a coastal business recruitment situation like Ningbo worst period. He said that, after the Spring Festival this year, wages rose an average of 30%, but it is still difficult to recruit skilled workers will be able to hire a skilled workers, while only about a year ago, only 2,500 yuan price. In order to avoid the pressure of rising labor costs, Zhang Wei to own factories migrated to Guangxi and other places, still opened a joint venture factory in Vietnam.
The advantages of "Made in China" still
However, Zheng and next provide another point of view: the Indian labor is cheap, and some factories employ child labor, a month or even just paid a wage of $ 5-6; while in China, the average monthly wage of each worker is $ 500. Nevertheless, the area of his bike locks, he did not feel the pressure of competition from Indian counterparts, because customers do not like the early years only the blind pursuit of low prices, quality requirements. The core competitiveness of Chinese enterprises in this regard is still there, his own company as an example, saying that they have a sound sales network, production capacity and the development team is not Indian counterparts had replaced overnight.
ZHANG Si-Wei also admitted that, despite China’s export enterprises are facing the pressure of the continued appreciation of the yuan and increased international competition, but there are still hard to replace a competitive advantage in other emerging market countries: First, the "Made in China" After decades of development, the product quality has basic international standards; Chinese enterprises have the advantage of scale, to be able to pick a single big international retail giants such as Wal-Mart.
Carrefour Global Sourcing Wu Bo, president expressed confidence in the competitiveness of the industry of "Made in China", adding that even if the debt crisis raging in Europe and the United States, Carrefour will not reduce the procurement in China, but it will also increase. Currently 72% of Carrefour’s global sourcing from China, including Hong Kong.
Wu Bo industry, said: "Not only is China, overall consumer prices are rising in the past few years, we found that China, like other countries in the aspects of the difference and no substantial changes occurred., As a buyer, we will still compare prices, seeking more quality and better price, in this regard, China’s competitiveness is still very strong, of course, in the category of low threshold on goods, China’s competitiveness may not be as strong, but in the high-quality products China still is a very attractive procurement market. " | | | Source:Ling Hu Clothing (ribbon) Time:2011/10/29 22:38:03 |  |
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